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Hard Rock Nights 2145 HARD ROCK NIGHTS
Why Every Band Needs a Roadmap for Creative Collaboration Kevin McElroy Editor, Tune Up Magazine When it comes to many things, design being one of them, I believe there’s really nothing new under the sun—maybe you feel the same way about music? As an outsider looking in, I admire the language you musicians share. It’s like a code. You see a bandmate’s key change and instantly know when to adjust. […]
Enjoy a Six Pack KK Law Middays, 10am - 2pm, WTYU.rocks (Starting Jan. 2025) . Each week, we’re stocking up the freshest brews from the rock song store and building a Six Pack of tracks to go. It’s all about discovering what’s new, what’s got that classic twist, and what’s worth spinning until the speakers beg for mercy. So crack one open and enjoy the ride—there’s always something in this […]
How a Simple Strategy Can Help Your Band Find Its Identity, Strengthen Its Weaknesses, and Rock the Competition Kevin McElroy Editor, Tune Up Magazine I’ve been at this game for a long time—working in the same industry for decades. It’s easy to get jaded, thinking I’ve seen it all. And it’s true—there are a lot of repeating patterns in this business. Problems that need to be addressed over and over […]
November 9, 2024 Article and photos by Melissa DeBrigida-Parent Music Matters Media Productions, LLC Heavy metal fans know there’s nothing quite like the surge of adrenaline that hits when a band you love takes the stage. Now, throw in the high-voltage energy of Stryper—a band that’s been blending faith and furious riffs for four decades—and you’ve got yourself a night that hits harder than a double-shot of espresso. This past […]
KK Law Middays, 10am - 2pm, WTYU.rocks (Starting Jan. 2025) 6 Pack Tune Up - Week of November 11, 2024 Alright, here’s what’s catching my ear this week. Massive Wagons kick things off with a relentless pace that hits just right, and Miss Velvet’s voice? Total showstopper. There’s some Stonesy swagger in the mix, a bit of ’80s glam flavor, and some melodic rock that reminds me of Styx and […]
Kevin McElroy Editor, Tune Up Magazine Why This Matters You know another thing that makes me want to chuck my laptop across the room? Broken links, half-filled profiles, and band websites that barely contain more than a name and some vague photos. Why?! Seriously, if you’re trying to build an audience, make it easy for us to learn who you are, not some Sherlock Holmes mystery we need to solve. […]
Make Every Member Count: How to Build a Brand That’s as Strong as Your Sound Kevin McElroy Editor, Tune Up Magazine 1. Teamwork and Creative Resourcefulness So, you’re a DIY band—and that’s totally cool. Done right, it can be incredibly effective. Money’s tight, time is scarce, and you’ve got dreams bigger than your budget. I get it. But here’s the thing: just because you’re DIY doesn’t mean you have to […]
Kevin McElroy Editor, Tune Up Magazine They say if you forget the past, you’re doomed to repeat it. Unfortunately, that isn’t the case for rock and roll’s history. I wish it was! Because let’s face it: so many young, up-and-coming bands today are trying to build an audience without really understanding what that means. And it isn’t just today’s rookies. I’m looking at you, veterans who refuse to learn the […]
Rock 'N' Roll Loyalty: How to Support Tune Up and WTYU—Or Risk Losing the Only Station That Actually Backs You Kevin McElroy Editor, Tune Up Magazine It’s time to get real: if you’re not actively supporting the indie rock stations playing your music, you’re doing it wrong. At Tune Up and WTYU, we’re here for one purpose: to give bands the spotlight they deserve. And guess what? You won’t get […]
