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WTYU.rocks We Tune You Up
Pierre Robert didn’t just play the music — he made us believe in each other. Kevin McElroy Editor, Tune Up Magazine Pierre Robert died today. To say it was a shock would be an understatement. And for Philadelphia, it feels like the city lost its heart. Not a celebrity. Not just a voice. But a presence — a living, breathing human current that reminded us that joy, art, and connection […]
No sponsor, no spotlight. Period. Kevin McElroy Editor, Tune Up Magazine Local Radio Spotlight: A Rare Chance for Bands This past weekend, the major rock radio station in town did something that almost never happens: they dedicated an entire weekend to local music. About two songs an hour, all weekend long. For the average listener, it was a nice change of pace. For the bands who made it on air? […]
Hearing Ozzy Again, For the First Time Kevin McElroy Editor, Tune Up Magazine Since his passing, I’ve been making time to revisit Ozzy’s albums, especially some of the later ones I missed the first time around (Black Rain for example, which holds up surprisingly well). Long car rides have been my excuse. One Sunday night driving home from the Jersey Shore, I had Bark at the Moon on. When So […]
A Tune Up Session with Jackie “Jax” Chambers (Girlschool, Syteria) Brian Basher Program Director, WTYU.rocks We’re kicking things off The Tune Up Sessions with a true rock veteran—Jackie “Jax” Chambers of Girlschool and Syteria. With nearly three decades in Girlschool, countless tours, and a side project that blends pop-punk energy with melodic rock hooks, Jax has seen it all—and still loves every minute. We caught up with her for a […]
Black Leather with a Blue Suede Soul Kevin McElroy Editor, Tune Up Magazine We lost Ozzy on July 22, 2025, and he once again rocked the world — just not in the way any of us wanted. For me, the news hit like a gut punch. Ozzy’s been part of my life since the day I dropped the needle on Side A of Diary of a Madman and looked up […]
Algorithms Don’t Pour Beers or Book Gigs Kevin McElroy Editor, Tune Up Magazine We always tell people: don’t burn bridges. But maybe we don’t say often enough: build them. And not with demos. Not with sales pitches or Instagram tags. You build bridges with presence. With curiosity. With just showing up—when it’s easier not to. It Started with a Simple Decision Johnny E and I are both a couple of […]
Facing the Hard Truths: 4 Fear-Based Mistakes That Can Sink Your Music Career—And How to Overcome Them Like a Pro Kevin McElroy Editor, Tune Up Magazine Let’s be real for a second—if you're out here making music, you already have our respect. Anyone willing to get up in front of people and play their own original stuff deserves a round of applause. But respect alone isn’t going to get you […]
How to Market Your Music More Effectively Kevin McElroy Editor, Tune Up Magazine Let’s face it—marketing your music is the single most important thing you can do for your music career. Yeah, it sucks that you can't just focus on making music all day, but if you don’t learn how to market effectively, nothing serious will ever happen. That’s the cold, hard truth. And yet, a lot of musicians are […]
If you’re serious about making it in the music industry, it’s time to stop asking the wrong questions and start focusing on what really matters. Here’s how to shift your mindset and take control of your career. Kevin McElroy Editor, Tune Up Magazine Chances are, you’re wrecking your music career before it even starts because you’re buying into one (or more) of these myths. I know because I get emails […]
Midday with K.K. delivers the best of the new wave of Classic Rock, blending the freshest tunes from around the world with the legendary tracks of the '70s and '80s. Hosted by KK Law, this show brings you exclusive music you won't hear curated like this anywhere else, with a special daily segment, Flashback Cafe, at noon.
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