Advice

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Creative Brief Eddie

Advice

Creative Judgment: The Case for a Clear Brief

Why Every Band Needs a Roadmap for Creative Collaboration Kevin McElroy Editor, Tune Up Magazine When it comes to many things, design being one of them, I believe there’s really nothing new under the sun—maybe you feel the same way about music? As an outsider looking in, I admire the language you musicians share. It’s like a code. You see a bandmate’s key change and instantly know when to adjust. […]

todayNovember 20, 2024 11

Support Tune Up and WTYU

Advice

Love Rock? Prove It: Here’s How to Support Tune Up and WTYU

Rock 'N' Roll Loyalty: How to Support Tune Up and WTYU—Or Risk Losing the Only Station That Actually Backs You Kevin McElroy Editor, Tune Up Magazine It’s time to get real: if you’re not actively supporting the indie rock stations playing your music, you’re doing it wrong. At Tune Up and WTYU, we’re here for one purpose: to give bands the spotlight they deserve. And guess what? You won’t get […]

todayOctober 25, 2024 5 2

A confident rocker chick

Advice

How to Impress a Rocker Chick: Don’t Be That Guy

Think you can handle a rocker chick? Time to ditch the ego, get real, and learn how to connect without looking like a wannabe. Kimber Lee Contributing Writer, WTYU.rocks Alright, gentlemen, let’s get something straight: if you’re trying to impress a rocker chick, you’ve got to bring more than just a cool band tee and some half-assed attempt at swagger. This isn’t the 80s, and I’m not impressed by your […]

todayOctober 16, 2024 30 9 5

An impressionistic painting split-screen of a young musician working on a guitar in a bedroom studio, contrasted with a legendary rock band performing in a packed arena.

Advice

From First Chord to Full Throttle

Your journey as a musician starts with one step—take it, and the rest will follow. Kevin McElroy Editor, Tune Up Magazine Find Your Voice, But First Learn the Rules Have you ever wondered how those rock icons you admire seem to pull off music that hits so hard it feels like it’s made just for you? They aren’t just magically talented—they've put in the work to learn the ins and […]

todayApril 2, 2020 22 1

Electric Guitar Sinking like the Titanic

Advice

Tough Love for Musicians: 4 Fear-Based Mistakes That Will Sink You

Facing the Hard Truths: 4 Fear-Based Mistakes That Can Sink Your Music Career—And How to Overcome Them Like a Pro Kevin McElroy Editor, Tune Up Magazine Let’s be real for a second—if you're out here making music, you already have our respect. Anyone willing to get up in front of people and play their own original stuff deserves a round of applause. But respect alone isn’t going to get you […]

todayApril 1, 2020 6 1 2

Four black leather question marks with spikes and brass studs against a gritty textured background

Advice

4 Bad Questions Musicians Keep Asking (and What You Should Be Asking Instead)

If you’re serious about making it in the music industry, it’s time to stop asking the wrong questions and start focusing on what really matters. Here’s how to shift your mindset and take control of your career. Kevin McElroy Editor, Tune Up Magazine Chances are, you’re wrecking your music career before it even starts because you’re buying into one (or more) of these myths. I know because I get emails […]

todayMarch 27, 2020 11 5 6

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