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WTYU.rocks We Tune You Up
No sponsor, no spotlight. Period. Kevin McElroy Editor, Tune Up Magazine Local Radio Spotlight: A Rare Chance for Bands This past weekend, the major rock radio station in town did something that almost never happens: they dedicated an entire weekend to local music. About two songs an hour, all weekend long. For the average listener, it was a nice change of pace. For the bands who made it on air? […]
Algorithms Don’t Pour Beers or Book Gigs Kevin McElroy Editor, Tune Up Magazine We always tell people: don’t burn bridges. But maybe we don’t say often enough: build them. And not with demos. Not with sales pitches or Instagram tags. You build bridges with presence. With curiosity. With just showing up—when it’s easier not to. It Started with a Simple Decision Johnny E and I are both a couple of […]
Facing the Hard Truths: 4 Fear-Based Mistakes That Can Sink Your Music Career—And How to Overcome Them Like a Pro Kevin McElroy Editor, Tune Up Magazine Let’s be real for a second—if you're out here making music, you already have our respect. Anyone willing to get up in front of people and play their own original stuff deserves a round of applause. But respect alone isn’t going to get you […]
Facing the Crossroads or Putting Up a Roadblock? Kevin McElroy Editor, Tune Up Magazine I hear a lot of musicians being interviewed, and I get it—up-and-coming artists are still figuring things out and learning the ropes. But when I heard a veteran rocker who’s been making music for over 40 years saying the same damn thing? Time to call bullshit. At this point in their careers, seasoned rockers like that […]
How to Market Your Music More Effectively Kevin McElroy Editor, Tune Up Magazine Let’s face it—marketing your music is the single most important thing you can do for your music career. Yeah, it sucks that you can't just focus on making music all day, but if you don’t learn how to market effectively, nothing serious will ever happen. That’s the cold, hard truth. And yet, a lot of musicians are […]
If you’re serious about making it in the music industry, it’s time to stop asking the wrong questions and start focusing on what really matters. Here’s how to shift your mindset and take control of your career. Kevin McElroy Editor, Tune Up Magazine Chances are, you’re wrecking your music career before it even starts because you’re buying into one (or more) of these myths. I know because I get emails […]
Does Your Band Have a Good Backline? Kevin McElroy Editor, Tune Up Magazine Every musician knows that without a solid backline, you might as well pack up and go home. It's the backbone of any performance, the unseen force holding everything together while the spotlight hits the frontman. And trust me, without a strong foundation behind you, it doesn’t matter how many high kicks you can throw or how loud […]
Kevin McElroy Editor, Tune Up Magazine They say if you forget the past, you’re doomed to repeat it. Unfortunately, that isn’t the case for rock and roll’s history. I wish it was! Because let’s face it: so many young, up-and-coming bands today are trying to build an audience without really understanding what that means. And it isn’t just today’s rookies. I’m looking at you, veterans who refuse to learn the […]
Kevin McElroy Editor, Tune Up Magazine Why This Matters You know another thing that makes me want to chuck my laptop across the room? Broken links, half-filled profiles, and band websites that barely contain more than a name and some vague photos. Why?! Seriously, if you’re trying to build an audience, make it easy for us to learn who you are, not some Sherlock Holmes mystery we need to solve. […]
"Metal for Breakfast" is a hard-hitting morning show that serves up heavy riffs and epic anthems to kickstart the day. Fueled by classic and contemporary metal tracks, this show wakes up listeners with a sonic blast that goes well beyond the usual coffee routine. Each episode brings a mix of legendary metal tunes and hidden gems, making it the perfect morning ritual for those who want to start their day on a high-voltage note. Grab your air guitar, turn up the volume, and get ready to rock your way into the day with "Metal for Breakfast."
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