music industry tips

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Background
Test, Rock, Repeat: How A/B Testing Helps Your Band Find Its Groove

Advice

Test, Rock, Repeat: How A/B Testing Helps Your Band Find Its Groove

Master the Marketing Mix Kevin McElroy Editor, Tune Up Magazine If you’re reading this, chances are you’ve posted “Check this out” on social media at least once in your band’s career. Look, we all start somewhere, but let me be straight with you—that’s lazy, and your audience deserves better. Social media isn’t just a box you check off before rehearsal; it’s one of the most important tools in your arsenal […]

todayDecember 5, 2024 23

SWOT analysis depicted as a guitar effects pedal with vibrant colors and icons representing Strengths, Weaknesses, Opportunities, and Threats, surrounded by artistic brushstrokes and a guitar, conveying a rock music theme.

Music Marketing

Build Your Backline, Build Your Career: The Key to Longevity in the Music Industry

Does Your Band Have a Good Backline? Kevin McElroy Editor, Tune Up Magazine Every musician knows that without a solid backline, you might as well pack up and go home. It's the backbone of any performance, the unseen force holding everything together while the spotlight hits the frontman. And trust me, without a strong foundation behind you, it doesn’t matter how many high kicks you can throw or how loud […]

todayOctober 21, 2024 21

Four black leather question marks with spikes and brass studs against a gritty textured background

Advice

4 Bad Questions Musicians Keep Asking (and What You Should Be Asking Instead)

If you’re serious about making it in the music industry, it’s time to stop asking the wrong questions and start focusing on what really matters. Here’s how to shift your mindset and take control of your career. Kevin McElroy Editor, Tune Up Magazine Chances are, you’re wrecking your music career before it even starts because you’re buying into one (or more) of these myths. I know because I get emails […]

todayMarch 27, 2020 13 5 6

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