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WTYU.rocks We Tune You Up
Why Every Band Needs a Roadmap for Creative Collaboration Kevin McElroy Editor, Tune Up Magazine When it comes to many things, design being one of them, I believe there’s really nothing new under the sun—maybe you feel the same way about music? As an outsider looking in, I admire the language you musicians share. It’s like a code. You see a bandmate’s key change and instantly know when to adjust. […]
Award-winning indie documentary Roadie: My Documentary--a film by TJ Hoffman and Andy Strohl--is celebrating its 5th anniversary and is now available for viewing on Amazon Prime. Prime members can watch the film for FREE here and others can watch or purchase for a nominal fee. Roadie: My Documentary is also available via other platforms found here. https://www.youtube.com/watch?v=8SJVs_cPIgE A behind-the-scenes look into the unique challenges and benefits of life on the road with renowned touring music artists, Roadie: My Documentary spans the […]
Enjoy a Six Pack KK Middays, 10am - 2pm, WTYU.rocks (Starting Jan. 2025) . Each week, we’re stocking up the freshest brews from the rock song store and building a Six Pack of tracks to go. It’s all about discovering what’s new, what’s got that classic twist, and what’s worth spinning until the speakers beg for mercy. So crack one open and enjoy the ride—there’s always something in this mix […]
How a Simple Strategy Can Help Your Band Find Its Identity, Strengthen Its Weaknesses, and Rock the Competition Kevin McElroy Editor, Tune Up Magazine I’ve been at this game for a long time—working in the same industry for decades. It’s easy to get jaded, thinking I’ve seen it all. And it’s true—there are a lot of repeating patterns in this business. Problems that need to be addressed over and over […]
November 9, 2024 Article and photos by Melissa DeBrigida-Parent Music Matters Media Productions, LLC Heavy metal fans know there’s nothing quite like the surge of adrenaline that hits when a band you love takes the stage. Now, throw in the high-voltage energy of Stryper—a band that’s been blending faith and furious riffs for four decades—and you’ve got yourself a night that hits harder than a double-shot of espresso. This past […]
KK Middays, 10am - 2pm, WTYU.rocks (Starting Jan. 2025) 6 Pack Tune Up - Week of November 11, 2024 Alright, here’s what’s catching my ear this week. Massive Wagons kick things off with a relentless pace that hits just right, and Miss Velvet’s voice? Total showstopper. There’s some Stonesy swagger in the mix, a bit of ’80s glam flavor, and some melodic rock that reminds me of Styx and Boston. […]
Kevin McElroy Editor, Tune Up Magazine Why This Matters You know another thing that makes me want to chuck my laptop across the room? Broken links, half-filled profiles, and band websites that barely contain more than a name and some vague photos. Why?! Seriously, if you’re trying to build an audience, make it easy for us to learn who you are, not some Sherlock Holmes mystery we need to solve. […]
Make Every Member Count: How to Build a Brand That’s as Strong as Your Sound Kevin McElroy Editor, Tune Up Magazine 1. Teamwork and Creative Resourcefulness So, you’re a DIY band—and that’s totally cool. Done right, it can be incredibly effective. Money’s tight, time is scarce, and you’ve got dreams bigger than your budget. I get it. But here’s the thing: just because you’re DIY doesn’t mean you have to […]
Kevin McElroy Editor, Tune Up Magazine They say if you forget the past, you’re doomed to repeat it. Unfortunately, that isn’t the case for rock and roll’s history. I wish it was! Because let’s face it: so many young, up-and-coming bands today are trying to build an audience without really understanding what that means. And it isn’t just today’s rookies. I’m looking at you, veterans who refuse to learn the […]
Today, legendary German hard rockers BONFIRE unveil their new single “I Died Tonight” via Frontiers Music Srl. the track is accompanied by a blazing new video, available below. Bassist Ronnie Parks says about the new track: “We are excited for the release of 'I Died Tonight.' The chemistry is really flowing, and we feel there will be some great things to come with these new songs. 'I Died Tonight' is a classic melodic AOR […]
Midday with K.K. delivers the best of the new wave of Classic Rock, blending the freshest tunes from around the world with the legendary tracks of the '70s and '80s. Hosted by KK Law, this show brings you exclusive music you won't hear curated like this anywhere else, with a special daily segment, Flashback Cafe, at noon.
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